“The power of pen” – someone had rightly said! Only in the world of digitalization, it can be redacted to the power of keys.
The gift of writing in a few of us is offsetting to the demand-supply situation on the Internet. But writing to sell is a whole different thing.
There’s only one thing on which you can pin your hope of readers hovering over your website, and that is content, not the cookie-cutter style, not the know-it-all kind, but fresh sales copies.
Believe it or not, take some time off your zoning-outs at dinner, shower and TV watching for the little scheming diversions, to learn some plain tricks that pay big.
Table of Contents
What They Need is What They Get
Metaphorically speaking, when you are being the pied piper, you need to play some music. Give the visitors what they want and they’ll find you.
The first law of client magnetization is to create the kind of content your targeted visitors may take interest in.
So, understanding their search motifs works best.
Teasers and Trailers
To lead them on, you need to produce the rope end for someone to tug at it.
Use excerpts strategically as teasers to initiate views. The line should stop at the most sensational point and there’s no returning from there.
Leave them at the edge of suspense and they will follow.
A Cocktail of Graphics and Text
Repurposing the content wherever necessary is the best way of making the page worth every excuse to enter. This does not mean redoing all texts into images and videos.
Graphics register faster and in all fairness, the writings should have narrative clarity for easy imagination.
Short is In
Everybody hates their fat and blissfully-forgotten history books, and last of all they’d be interesting in reliving their nightmares on your website.
Crisp, thin slices of content served hot are what would interest anybody. Text-rich content is no longer the buzz.
Forget it and move on.
Nothing Like Anything
What people like is out-of-the-box stuff. Think why they spread out the morning newspaper first thing when they can tune in to the radio and cut it short.
It gives them what radio, or other forms of digital media doesn’t.
Interviews Sell Better Than Oven-Hot Muffins
Interviews always have takers.
A short interview, with carefully-set questions is another great way of getting people to visit your website. Make sure they are not derivatives, and as long as that is ensured, your efforts are insured.
The Web Way
The Web is no place for cosmopolitan English.
You need to shed that veneer of polish and sophistication and get to the snappy style of the Internet.
The Inverted Pyramid
Alignment is another point of significance, though most people would not agree to that. Examiners have noted that an upside down pyramid paragraph structuring is more effective to pull readers.
Serve them your conclusion first and then build the story with supporting ideas.
Skip the Fluff and Flare
Write for the impatient readers. Cut down on the unnecessary elaboration and spare the grandeur.
Short and sweet is the new language.
Break for Pauses
Line break is for the best.
If you do not want to go on singing a tasteless hillybilly, you need to pause, let them breathe and continue.
Think Money, but Work First!
Monetizing a website gets miles away if your target is set on attaining that from the start.
Feeding the fishes with the right bait is necessary before you get to the final prize catch. This is no different here.
Old Talks in New Languages
Pick a hot topic, anything this currently in talk and write on it. This should not read like a repetitive post, but a whole new angle to it.
Add your own inputs or collect ideas and publish them to hare with the world.
A matter currently on news will surely receive visitors, jolly! And if written well on, will also receive overwhelming shares over the social networks. Even jollier!
No Prize for Near Misses
The Web is a playground for sure, but you should have a spot you call home. Stick to your category.
Articles written on drowned fishermen on a blog that is themed on superfoods will get visits no more than readers looking for some helpful tips to cut off their fatty baggage would like to read about moving stories of people meeting ill fate at some corner of the world.
Address Individually
The tonal quality of the write-ups should have a way of addressing the readers directly.
This is a strategy radio jockeys often adopt in order keep that very-special, they-count-me-individually, how-lucky personal touch.
Mock, but it works.
Let Them Have a Good Laugh at Least
Nothing sells better than comedy, or maybe sex does. However, if your blog or website has nothing to offer in the latter category, then add humor to your writing.
There’s a reason why P.G. Wodehouse and Jerome K. Jerome made a fortune selling comedy literature, or God Must Be Crazy is an all-time favorite in celluloid.
Use it in your writing, if you have a natural talent.
Tell a Tale
Share your story with the world. Readers always have a nose for personal things. Unamusing but true!
However, there’s definitely fun in sharing, unless of course your boat didn’t drown in a shark zone or your friend never recovered from a rat sighting apoplexy.
Be Regular and Consistent
Refresh often. Give them something new every time they click into your site. By often, I mean as often is often to them.
Find time to put up something new and every time it has to be remarkable. Push yourself hard on that. Popular blogger, Sue Anne Dunlevie has emphasized the importance of consistency very well.
Spread the Word
Make use of your personal social networking profiles to propagate the word. Your website will have followers starting from your best friend to their best friends.
Begin at home and they will take it forward.
Some Things are Timeless
If you are out of new, go retro. Dig up old stories, and by old means somewhere between ancient and medieval.
But, make sure it has to be something worth the interest and time of the readers.
The Selling Saga
There are two possible stages of selling – pre-selling and selling.
Your agenda should be to pre-sell your writing, and once you succeed in that, you know for sure that you can sell.
Go Unique
Choose to use self-clicked pictures over those extracted from online photo stocks.
Originality is one thing that never goes unnoticed, and pays immense.
Conclusion:-
Most writers have succeeded in monetizing their blogs follow all of these strategies and more without fail. It’s your turn to try, and see results for yourself.
photos credit: (license)
ikechi says
Hi Nisha
Glad to see you in Erik’s blog
This is a great post and you made me hooked from start to finish.
Your points about attracting visitors to a blog are spot on. I have gained so much.
Thanks for sharing
Thanks Erik for inviting Misha. Have a great day.
Nisha Pandey says
Hi Ikechi,
Thanks for coming by here.
I am so glad that you loved my article so much. Hope, the others will also love this content and find helpful for them.
Thanks again for sharing your feedback here. Have a nice day!
Leena says
Wawooo Nisha ma;m
its is very interesting content write Informative article ,
Nisha Pandey says
Hi Leena,
I am very glad that you liked this post and enjoyed reading here.
Thanks for stopping by. Have a great day!
Elvis Michael says
Very well written, Nisha. Short, sweet and actionable.
Elvis
Nisha Pandey says
Thank you so much for lovely feedback Elvis!
Have a nice day!
Vashishtha Kapoor says
Hello Eric and Nisha Mam.
I enjoyed reading this.
Awesome list you’ve written here.
I must say none better that you.
this made me to visit nopassiveincome.com otherwise I never knew about this superawesome blog. Thumbs up mam.
Have a nice day ahead.
Vashishtha Kapoor
Nisha Pandey says
Hello Vashishtha,
Thanks for the wonderful feedback. This is really encouraging to write more and more good stuffs.
I am very happy for you that you visited here. This is really great blog maintained by Erik.
Happy blogging! Have a nice day ahead!
Naveen Kumar says
Hi Nisha Mam,
You have did a great research in this article.
engaging and monetizing your visitors are not an easy task. You need to provide them a value and something unique so they can take interest in you.
If you are boring them with your low quality content, they will surely leave you and switch to another website.
Thanks for these great tricks.
Have a great day 🙂
Naveen
Nisha Pandey says
Hi Naveen,
Thanks you so much for your kind words.
Yup, valuable and some unique content is always the main thing to attract and engage your visitors. We should stick to provide the quality and helpful content.
Thanks again for stopping by here.
Emebu says
Hi Nisha,
Good to see you in Erik’s blog doing what you know how to do best, your 21 tips are awesome sister.
I like this “Break to Pause” lol
Nisha Pandey says
Hey Emebu,
Thanks Brother! I am feeling great to see you here.
Have a nice day!
Yatin Khulbe says
What a lovely post, Nisha. Your posts are always loaded with useful content. We must produce a wonderful content that magnetizes the readers towards. It should be mixed with the proper blend of content and catchy headlines.
I completely agree with your personal story point. Storytelling is always better to engage the readers. A personal story always brings in freshness to the post.
Thanks Erik for sharing Nisha’s views on the blog. Have a great day, buddies.
Nisha Pandey says
Hi Yatin,
Thanks for your lovely feedback. I really appreciate it. Your words are encouraging too.
Yup, I do believe in story telling. Personal story kind of posts are interesting and engaging too.
Even, I do love to read story kind of posts. Thanks for stopping by here and sharing your kind feedback.
Have a nice weekend.
jasonc says
Been here many times, this is my first time dropping comment.
I enjoy reading this post. Such a great tips for writing good content. For sure, this post has successfully magnetizes a lots of readers.
Instead of using all the given tricks, best is to start using a few. Grow from there =)
Will definitely come back for more!
Nisha Pandey says
Hi Jasonc,
Glad to know that you found this very helpful. Yes, we can start with few tricks to make our content more better.
Thanks for stopping by here. Have a great day!
Metz says
I like how well-written, short and direct to the point this article that you made for us (readers).
All of the tips shared are no doubt effective if used. In the internet world, extra-ordinary or cool always win through. The internet world is changing fast and you have to jive with what is in. However, there are ingredients that you have to use to lure the right audience at the right time. Of course the basics in creating content shouldn’t be forgotten.
You need ice breakers and you have to stay as you.
All in all, it’s a wonderful and easy to comprehend article.
Nisha Pandey says
Hey Metz,
Thank you so much for the awesome feedback. Yes, I agree with you. If you go on right track, you will definitely get the success. Never give-up and just do your best., keep learning that’s it.
Thanks again for dropping by here. Have a nice weekend!
Sunday says
Hi Nisha,
Its amazing knowing the power of contents in Internet success. You have shown absolute mastery of the word and its not surprising that many would be inspired by these tricks.
They are simple but effective if applied conscientiously. What we must understand is that magnetizing visitors is possible and necessary for online success!
I left the above comment in kingged.com where this post was found.
Nisha Pandey says
Hi Sunday,
I really appreciate your wonderful comment here. Thank you so much for coming by here.
Happy weekend!
Chery Schmidt says
Good Morning Erik, Nisha did a great job with this article, All great tips my friend! I do like the laugh part, this one I think is important But Sex HEHE Too Funny!!
I like to tell little stories, I have found this does get the engagement going as well as getting my visitors to come back , This is important to HUH?
Thanks for sharing and do have a great weekend ahead.
Chery :))
Nisha Pandey says
Hi Chery,
It is so nice to see you around. And thanks for your lovely words.
I am glad that you found this post funny, engaging and helpful too.
Thanks again dear friend for reading and sharing my post. Very appreciable.
Happy Sunday ahead!
Sylvia says
Really the above tricks are powerful to attract lot of visitors. If these tricks were kept in mind visitors can be attracted a lot
Nisha Pandey says
Hi Sylvia,
Thank you so much for lovely feedback. I really appreciate it. Sure, if you these tricks, you can get lot of benefit from it.
Have a nice weekend!
Andrew says
Hey Erik,
Great to see Nisha on your blog.
Good post, Nisha. I think a nice cocktail of graphics and text would do good actually. Especially if the graphics/images are original and truly unique.
Great stuff.
– Andrew
Nisha Pandey says
Hi Andrew,
Thanks for your lovely feedback. I really appreciate it.
Have a nice day!