Video marketing is becoming one of the leading forms of content in terms of driving organic traffic and conversions. Combine that with the accessibility of video through multiple devices and you are onto a winner if you do it right. A common misconception when it comes to video is that it will cost lots of money to produce a quality piece of content. This is not the … [Read more...]
5 Good Reasons why I won’t Read your Blog
In order to excel in blogging, we need readers and without them, blogging is just a waste of time. Have you created time to check your analytics and study your bounce rate? The tips mentioned below is just one of the pinch of reasons why you have a high one and you can do some split testing to find out ways to reduce your bounce rate. Why do we blog? We blog for money; … [Read more...]
7 Actionable Ways to reduce Your Blog Bounce Rate
What the heck is Bounce Rate? Bounce rate is simply the rate at which people/readers land on your blog and leave your blog. It can also be defined as the measure of time spent by people on your blog. The longer people stick around your blog, the lower your bounce rate and vice versa. I believe you now have a rough idea what a bounce rate means. Having a high … [Read more...]
The Path To Killer, Effective Writing
Writing and science are two completely different things: left brain and right brain, black and white, Jedi and Sith. When you think of the writer, you probably imagine a free spirit sitting at a desk with a half empty cup of coffee writing his heart out in the late hours of the night. Now, when you think of the scientist, you probably see her in a big team working around some … [Read more...]
Important Lessons for Freelance Writers
If you have made a career out of freelancing, you probably already know that it isn't exactly the most secure route for a steady income. Add on the title of "writer" and you have an even bigger challenge in front of you, and perhaps have even encountered outright struggle at times. Being a freelance writer means being your own boss, your own worker and your own recruiter … [Read more...]