The end goal of online marketing is getting visitors to your website and turn them into customers. The most converting traffic is organic, via search engines. But what does it take to get a top-ranked website on Google? The ranking is based on a complicated algorithm that is constantly changing and updating, with more than 200 factors used to evaluate websites. Getting … [Read more...]
Want to Hack Serious Business Growth? Do a Lean Start Up!
To many entrepreneurs and businesses, 'growth hacking' may be a mystery wrapped in an enigma. And even more of them may be hearing the term 'lean startup' for the first time. If that's you, read on, because these are game changing concepts that are leading businesses to incredible growth by changing everything about startups and product development. In this post, we'll … [Read more...]
Tips And Tricks For Promoting Your Product
If you've spent the last few years developing a product, there's no doubt that you believe that what you've done is remarkable. The problem is to convince everybody else out there that you really do have something that can help them. That's why I think it's a good idea to live and breathe your product. I'm not saying to should take over your life (though it probably … [Read more...]
An In-Depth look At How You Should Market Your Business
Knowing what works and what doesn't when it comes to marketing your business is essential. Too many companies just jump on the bandwagon without really having a clear idea about how they can get the most from their marketing budget. I thought it would be worth us looking at some of the most popular marketing methods. We need to ask ourselves whether these options … [Read more...]
How Can I Make My Marketing Budget Work Harder?
Successful marketing is crucial to any great business operation. But it’s not just a case of getting seen by as many people as possible. It’s imperative that you consider your marketing budget at all times too. After all, there’s no point in spending thousands if the strategy only brings a three-figure sales increase. Finding ways to ensure that the marketing strategies … [Read more...]