We’ve all been there. It’s like a whirlwind romance. In the early days, it’s all rose-coloured and joyful. You wake up early, excited to get to the office. The work itself is a breeze, and you even feel like your boss values you. But once the honeymoon is over and reality sets in, sometimes things can take a turn for the worse. If you feel like you need … [Read more...]
5 Content Marketing Trends That Should Not Be Ignored
Recent statistics show that as much as 93 percent of B2B companies use content marketing to establish their brand and create demand. In actuality, B2B marketers that blog generate 67 percent more leads than marketers that don’t. At the same time, content marketing is expected to be the most commercially important digital marketing trend, according to Smart Insights. If … [Read more...]