You doubtless have a vision for creating the ideal product or service. That is, after all, why you started a business in the first place. Like many entrepreneurs, you may see your company as your baby. When a human baby is born, the first thing parents do is to take him or her to a doctor to ensure that everything is alright and that the infant is getting a good start on … [Read more...]
Do You Know What Your Customers Really Want?
Everyone knows that a business can't function without customers. It doesn't matter if you have the greatest product, the slickest marketing strategies, and the most productive office. If you don't have customers, you don't have a business. It's a simple as that. This makes it all the more bizarre that so few business owners take the time to ask one simple question. … [Read more...]
Blowfish Business: Make Yourself Look Bigger!
Businesses come in all shapes and sizes, but seen as you’re reading this I’ll assume that you’re running a fairly small operation. While there are some truly brilliant small businesses out there, I’m sure you’ll agree that most people feel a little safer buying from a larger, more established company. You can’t make your start-up a multi-national corporation overnight and … [Read more...]
6 Tips to Help You Secure Your Business Data Today
This post brought to you by Carbonite. The content and opinions expressed below are that of No Passive Income. Nowadays, the fight of data security against cybercrime is one of the biggest challenges for the small businesses. Analysts have noted a growing number of attacks on the server side, with increasingly sophisticated threats that use encryption to mask … [Read more...]
The Pros & Cons Of Using Social Media In Multinational Campaigns
Businesses today have integrated social media marketing into their strategic marketing campaigns because they know how much people go online and search for their needs by checking about a specific company, product or service. Social media has significantly affected the business world regardless of niche, scope and size. Social media marketing has brought companies much … [Read more...]
Unmissable Tips To Get The Most From Your International Business
For many businesses, moving into international markets is very easy these days thanks to the internet. The internet has made the world a lot smaller by bringing together so many companies and clients. So it is now easier than ever to reach foreign customers. However, all of this new opportunity does not come without its pitfalls. Tt is now easier than ever to start an … [Read more...]
An Effective Strategy to Increase the Sales of Your eCommerce
The eCommerce sites are definitely exploded in recent years, so much that the market of online sales in the world involves millions of customers. Years ago when launched, this business had many problems as users of the internet could not trust to purchase online, but today the situation has changed dramatically and shopping on the net has become a great business, as well as … [Read more...]
Find Hiring Staff A Chore? You’re Probably Doing It Wrong
If you can’t stand hiring staff, it’s probably because you are doing it wrong. You may be continually hiring the wrong kind of people for your roles, which can lead to problems further down the line. Perhaps your whole recruitment process and strategy aren’t really hitting the nail on the head. It’s extremely easy to improve your recruitment marketing tactics and find the … [Read more...]
Heymarket: The Professional Way to Text
When it comes to communicating with your customers, email is the first channel you may think about. According to a MailChimp research, email marketing has an open rate of around 20% (depending on the industry), with a roughly 3% CTR (click-through rate). There're no doubts that email marketing still works (and very well if used the right way). Marketers around the world … [Read more...]
5 Ways You Can Do to Stay on Top of SEO Ranking
Competition to rank top on search engines is fierce. SEO algorithms keep changing such that what put you on top last year might not work this year. It is therefore important to remain updated on tactics that will help you maintain top position and thus be more visible online. Top ranking also increases traffic to your website and thus raises the chance of converting … [Read more...]