Managing a small business involves inherent risks. Employee injuries, customer slips, and falls, damage to your property are all possible risks you take when starting a business, no matter the size. Property damage does not discriminate. Your business can sustain many types of commercial property damage. Any damage will negatively affect your business, so it’s crucial to … [Read more...]
6 Ways to Completely Blow Your Online Advertising Budget
When you’re spending money on ads, you need to be fully aware of where that money is going, and more importantly what return you are getting for it. The number one rule of digital advertising is: Facebook, Instagram, Google and YouTube will spend your money if you don’t stop them. It is your job as a marketer to stay on top of your budget and make sure that you are … [Read more...]
How the Restaurant Industry Will Make a Comeback by the End of 2021
One of the hardest-hit sectors during the COVID-19 pandemic was the restaurant industry. The nature of the way people dine out upended overnight. Establishments everywhere scrambled to keep money flowing into an already tight margin business model. The pandemic hit full-service restaurants the most. National Restaurant News reported more than 79,438 restaurants in the … [Read more...]
The Difficulties and Solutions With Raising Funds Online
What are the challenges of fundraising online? Keeping cash flowing into your nonprofit is one of the biggest hurdles you’ll face as a charity. With more people staying home and sponsorships moving to a digital model, additional issues arise. According to the Blackbaud Institute Index, charitable giving saw a 25.3% increase in the last year. For several years, digital … [Read more...]
How Small Businesses And Startups Can Find And Approach Clients On Linkedin
LinkedIn is the world’s largest network for professionals and businesses with an extensive user base of 675+ million users worldwide. Not only has it become one of the most sought-after hiring platforms but also a platform to generate sales and marketing. Yet the small business owners are not as active on Linkedin as they should be. This is probably because they aren’t aware … [Read more...]
Why Is On-brand SEO Writing Critical For Your Business? Let’s Do a Full Analysis!
Let’s cut to the chase: SEO writing or SEO copywriting is a crucial part of your on-going SEO strategy, and if done right, it can play a big role in the success of your business. In this digital era, SEO or search engine optimization reigns as the mile marker deciding how popular & visible content should be. Naturally, the best brands are aware that they need great SEO … [Read more...]
How a Lawsuit Can Affect Your Online Business
No one enjoys being sued, but this is especially true when your online business is at stake. A lawsuit will affect you long after the final judgment has been declared. It’s vital to know what to expect so that you can be prepared to do damage control. Photo credit Brand When you start an online business, reputation plays a crucial role in how successful … [Read more...]
How to Build A Website Like AlieExpress Quickly
This guide will show you how you can create a website just like AlieExpress fast and easy, and also with the possibly minimal investments. What is All The Noise About? AliExpress is the fifth biggest B2C online marketplace in the world. It is famous for doing in Asia what Amazon or eBay never actually did: connecting the Chinese sellers and the rest of the world via … [Read more...]
ERP Accounting Software: Preventing Fraud
Fraud costs companies millions of dollars every year. However, for most accountants and auditors, catching or preventing fraud is not the focus of their job. We look at what’s involved, and what potential solutions may be available to help tackle the problem. In a recent report, auditors were found to have detected only 4% of occupational frauds committed, and it is not … [Read more...]
6 Things Your Small Business Should Outsource as it Grows
If you’re like many small business owners, you were the only employee who clocked in on an opening day! Startup entrepreneurs often have to handle every aspect of running a business on their own. However, as sales grow, the time you spend being the chief marketing officer, head accountant, and supply chain manager starts to take away from the time you can spend on delivering … [Read more...]