No one enjoys being sued, but this is especially true when your online business is at stake. A lawsuit will affect you long after the final judgment has been declared. It’s vital to know what to expect so that you can be prepared to do damage control. Photo credit Brand When you start an online business, reputation plays a crucial role in how successful … [Read more...]
ERP Accounting Software: Preventing Fraud
Fraud costs companies millions of dollars every year. However, for most accountants and auditors, catching or preventing fraud is not the focus of their job. We look at what’s involved, and what potential solutions may be available to help tackle the problem. In a recent report, auditors were found to have detected only 4% of occupational frauds committed, and it is not … [Read more...]
Affiliate Marketing: 4 Amazing Tips to Optimize Your Campaigns
Did you know that the overall spending in the USA on affiliate marketing is slated to increase to over 8 billion dollars by the year 2022? As you can see in the screenshot below, the popularity of affiliate marketing has risen steadily during the last decade. Image via Statista Given that it can be a great source of passive income, it’s popularity shouldn’t really come … [Read more...]
6 Things Your Small Business Should Outsource as it Grows
If you’re like many small business owners, you were the only employee who clocked in on an opening day! Startup entrepreneurs often have to handle every aspect of running a business on their own. However, as sales grow, the time you spend being the chief marketing officer, head accountant, and supply chain manager starts to take away from the time you can spend on delivering … [Read more...]
SEO for Startups: A Smart Guide for Entrepreneurs
To startups and small businesses, SEO might seem daunting. Why so? They lack the requisite budget and technical skills. Owing to these constraints, SEO is often an afterthought for startups. They are often so involved in coping with competition and establishing their brands that they forget to reap SEO benefits. Topping the SERPs (search engine results pages) is … [Read more...]