Marketers today face many challenges when trying to rank their sites. The ever-changing Google search algorithm means that you constantly need to tweak your SEO strategies to rank higher on the search engine results pages (SERPs). With over 200 ranking factors to consider, it can get tough to keep up. What makes it even trickier is that not doing so can cause your website … [Read more...]
SEO for Startups: A Smart Guide for Entrepreneurs
To startups and small businesses, SEO might seem daunting. Why so? They lack the requisite budget and technical skills. Owing to these constraints, SEO is often an afterthought for startups. They are often so involved in coping with competition and establishing their brands that they forget to reap SEO benefits. Topping the SERPs (search engine results pages) is … [Read more...]
How To Avoid These Common SEO Mistakes
Site owners who, for one reason or another, could not independently promote their resources, usually turn to professionals for help. But if some simply lacked knowledge and experience, others made absolutely banal mistakes. In particular, they used those techniques that were either never considered effective or are corny outdated. Many clients believe the popular … [Read more...]
How Did Some Bloggers Manage To Rank Top In Search Results Because Of Coronavirus?
When the pandemic started, people did not know much about coronaviruses in general, as well as had no idea what impact on society and people’s health this particular one was going to have. That is why, searching for something like what is a coronavirus has become very popular as people simply needed to know more to be prepared and feel safe. Obviously, this topic has … [Read more...]
How to Improve Conversions by Optimizing Your Site for SEO
Most people have an enormous misunderstanding of how search engine optimization really works. In many instances, they imagine that littering keywords throughout their website is enough to secure them the kind of traffic that they are looking for. Now, while this tactic may lead to a few visitors, it is unlikely that this will actually result in conversions. So, if you … [Read more...]