The success of any business is its customers. They are the cogs in the machine that give you a revenue, that supply ith a profit margin, that pay your employees wages and your company’s overheads. It doesn’t matter whether you sell wooden toys or a consultancy service; the customer is the pivotal part of everything you do. That is why you need to ensure you are doing … [Read more...]
Using SlideModel to Launch and Run Your Business
In today’s competitive business landscape, you must give yourself all the tools necessary to meet your customer’s needs as well as your financial goals. This means having a clear picture of your business model, revenue streams, projections, and a hundred other data points. Planning and data presentation tools like SlideModel can help you to not only plan your business, but … [Read more...]
Now and Later: 3 Ways to Shape Company Culture Over Time
In what was arguably David Foster Wallace’s most famous speech, he told a story of two young fish who encounter an older fish as they’re swimming along one day. The older fish asks them how the water is. Puzzled, one of the younger fish asks the other what water is. The takeaway? “The immediate point of the fish story is that the most obvious, ubiquitous, important realities … [Read more...]
4 Reasons Why Cyber Insurance Is Good for Small Business
The headlines might carry news of cyberattacks against large companies, such as Target and Home Depot, but the greater reality is that small businesses are as likely, if not more likely to experience a cyberattack. By one estimate, the number of cyberattacks experienced by small- to mid-size businesses (SMBs) increased by more than 40 percent from 2015 to 2016. This rate of … [Read more...]
Improve Your Business Building Today
When you are trying to build up a business from scratch, it often helps to have a few key things in order so that you can be more likely to build your business in a strong and positive way. The truth is, there are certain ingredients that all businesses need to have in order to be built in as strong a way as possible. In this article, we are going to take a look at what … [Read more...]