How to Grow Your Audience by Narrowing Your Focus

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Most businesses have multiple customer segments, so taking the advice to prototype a typical reader becomes a challenge. The problem is, trying to write content that would satisfy all these groups would only result in half hearted content created for the mass market. To have premium content, it must be created with a specific audience in mind.   Why Narrower is … [Read more...]

Guest Blogging Tips – Step by Step Guide for Every Blogger

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Do you guest blog? If you do, then you must have noticed how difficult it can get finding a suitable blog for your guest post. Not just any blog, but the perfect fit for your post. Of course, if your post is trashy, it would be needless to waste time trying to get a perfect place to publish it. But when you have taken time to write something awesome, it is important … [Read more...]